Bubble Lab

Your ops super-employee in Slack

Winter 2026ActiveB2BEngineering, Product and DesignArtificial IntelligenceWorkflow AutomationOperations

Company

Bubble Lab (YC W’26) lets you deploy Pearl, your ops super-employee, directly into Slack. Pearl connects to your tools like Notion, Jira, HubSpot, Stripe, and Google Workspace, and can take action on your behalf—updating systems, running reports, and executing operational workflows automatically. Operations teams use Bubble Lab to eliminate manual work, reduce context switching, and scale their operations without scaling headcount. Already trusted by thousands of operators across BizOps, RevOps, and fast-growing teams.

Verdict

High Signal

Market Opportunity

B2B workflow automation targeting BizOps, RevOps, and SalesOps teams is a large and growing market — Zapier alone is valued at $5B+. Clear ICP (ops teams at fast-growing startups/scaleups), integrates with Notion, Jira, HubSpot, Stripe, GitHub. Slack-native distribution is a smart GTM wedge with built-in adoption advantage.

Medium Signal

Founder Signal

Selina Li (CEO) has a Cornell Tech MEng CS '25, 1 year at JP Morgan Asset Management as quant researcher, and co-founded gymii.ai which reached thousands of users. Zach Zhong (CTO) has Cornell Tech MEng CS '25, UCSD BS CS '24, 1 year part-time at Truffle Health as SWE, and founding engineer at CutiePet. Both are young (graduated 2024-2025) with limited professional experience but are repeat co-founders who shipped a real product together. Technical but early-career.

Low Signal

Competition

Competes directly against Zapier, Make (Integromat), n8n, and Slack-native bots like Relay.app, Workato, and the emerging wave of AI agent platforms (Lindy, Teammate.ai). OpenAI and Slack/Salesforce themselves are natural threats. The Slack-native angle and 'Pearl as teammate' framing is a differentiator but not a durable moat — this space is extremely crowded and well-funded.

Medium Signal

Product

Live product with pricing page, demo videos, and named customer testimonials (Dyna Robotics, PeakMojo, InsForge, Hattrick Ventures). Claims 4,000+ business professionals and 1.1k GitHub stars. However, no hard revenue numbers disclosed, and customer logos section appears to be unnamed/blurred — testimonials are real but from small/early-stage companies, not enterprise logos.

OverallB Tier

Bubble Lab has real traction — 4,000+ users, named testimonials from actual companies, a live product, and a smart Slack-native GTM wedge that lowers adoption friction. The founders are young but technical repeat co-founders with relevant execution history. The core problem here is that the competition is brutal: Zapier, n8n, Make, Lindy, Relay, and dozens of AI-native workflow tools are all fighting for this exact market, and Slack/Salesforce/OpenAI are natural acqui-hire threats. The 'Pearl in Slack' framing is good marketing but the underlying product is fundamentally an AI automation layer — hard to defend long-term. Worth watching if they can show enterprise contracts and meaningful revenue, but currently a crowded space with young founders needing to prove differentiated retention.

Active Founders

Selina Li

Founder

Cofounder and CEO of Bubble Lab, previously cofounder of gymii.ai | UPenn '23, Cornell Tech MEng '25 | Competitive golfer

Zach Zhong

Founder

I like to automate everything Cornell Tech CS'25, UCSD CS'24 Prev co-founded gymii.ai

Bubble Lab

TierB Tier

BatchWinter 2026

Team Size2

StatusActive